Sitebulb

Sitebulb is a tool for crawling websites and running technical SEO audits, available in desktop and cloud versions. It simulates a search-engine bot, walks through a site's pages and gathers data on structure, linking, performance and errors — then presents it in clear reports with visualisations and actionable hints. It is one of the more popular tools supporting systematic on-page SEO.

How Sitebulb works

The tool acts like a crawler, but its value lies in how it presents results. A typical audit covers:

• Architecture and internal linking — visualising structure, page depth and the flow of link equity.
• Technical issues — HTTP status errors, redirects, duplicate content, missing metadata.
• Performance — assessment of speed and Core Web Vitals.
• Prioritisation — flagging issue severity and suggesting a fix order.

With its charts and site maps, Sitebulb makes it easier to understand relationships that raw tables often obscure.

Sitebulb in practice

Sitebulb is used for periodic technical audits, diagnosing visibility drops, checking deployments and preparing client recommendations. It is a frequent complement to or alternative for Screaming Frog — where not just a raw data dump but clear interpretation and priorities matter. An audit with such a tool is best combined with Google Search Console data and server log analysis to see the full picture of indexing and how bots actually behave.